Business Research Methods, 12th edition

Type

Book

Authors

Cooper ( Donald R. Cooper )

Schindler ( Pamela S. Schindler )

ISBN 10

0073521507

ISBN 13

9780073521503

Tags

Training, Operations Research, Schools & Teaching, Specialty Boutique, Teacher Resources

Description

The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor. [Amazon]

Number of Copies